The Top B2B Influencer Marketing Trends for 2020

September 25, 2019

While there are some who think the expression “influencer” is an expired term, the role of influence on B2B buying decisions is irrefutable. According to the World Federation of Advertisers, 65% of multinational brands will increase their influencer marketing spending within the next 12 months – and there’s good reason for increased confidence. The 2019 Content Preferences Survey from Demand Gen shows that 95% of respondents favor credible content from industry influencers as a top preference – a 30% increase compared year over year.

Spotlight

Sentrix

Sentrix provides the Cloud-DMZ, a cloud-based Web application security solution that eliminates vulnerability exploits and DDoS attacks on enterprise websites. Unlike traditional web security solutions that inspect all incoming traffic, Sentrix Cloud-DMZ eliminates over 99% of the website’s attack surface by replicating the majority of the web properties to the cloud. As a result attackers cannot access the original site and exploit its vulnerabilities, compromise data, deface the site or execute DDoS attacks and the site is kept constantly available and secure with minimal maintenance.

Other Infographics
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Infographic: Is Your Software Vulnerable to Cybercrime

Infographic | February 13, 2020

Third-party support and self-maintenance can’t protect youthe real solution is at the source. Don’t be fooled by third-party support providers and self-maintenance security methods. Security patching is essential for securing enterprise software, including Oracle’s. If you don’t own the code, you can’t access or update it. That leaves your software open to attack and your business open to risk.

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DDoS Mitigation: Pushing Business’ Cybersecurity to New Heights

Infographic | April 17, 2023

DDoS mitigation is paramount for businesses to protect against the growing threat of DDoS attacks. Learn about the ever increasing threat of DDoS attacks, the potential impact on businesses, and mitigation techniques to safeguard against them.

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Help Your Employees Overcome Cybersecurity Fears by Promoting Cyber Awareness

Infographic | January 23, 2020

Increased cyber awareness has never been more important for businesses and consumers, as U.S. data breaches continue to increase at a record pace and are predicted to reach an all-time high of over 1,000 in 2017. This increase seems to have contributed to a growth in consumer concerns, as our recent research revealed that consumers’ worries about identity theft and cybercrime are now on par with other common concerns such as illnesses and car accidents.

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Application Security: Paving the Way to Counter Emerging Cyberthreats

Infographic | June 23, 2023

Uncover essential strategies and techniques for application security and empower businesses to protect their digital assets and fortify digital defenses against emerging threats and vulnerabilities.

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Know the Use Cases of Biometric Technologies

Infographic | April 4, 2022

Biometrics is the most suitable means of identifying and authenticating individuals. It is reliable and fast because of the unique biological characteristics it uses.

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Cybersecurity for Small Businesses

Infographic | May 25, 2021

Small businesses often ignore security precautions. Sometimes it’s due to a lack of resources, other times it’s because they think hackers won’t care. On the contrary, 58% of all malware attacks are targeted at small businesses, because hackers know there is no proper security in place.

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Spotlight

Sentrix

Sentrix provides the Cloud-DMZ, a cloud-based Web application security solution that eliminates vulnerability exploits and DDoS attacks on enterprise websites. Unlike traditional web security solutions that inspect all incoming traffic, Sentrix Cloud-DMZ eliminates over 99% of the website’s attack surface by replicating the majority of the web properties to the cloud. As a result attackers cannot access the original site and exploit its vulnerabilities, compromise data, deface the site or execute DDoS attacks and the site is kept constantly available and secure with minimal maintenance.

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