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Most Effective Phishing Tactic Is to Make People Think They've Been Hacked

October 21, 2019 / Sarah Coble

New research into phishing attacks has shown that the most clicked on email subject lines are those that relate to online security concerns. A report released today by security awareness training company KnowBe4 revealed that emails with titles that trick people into believing that they've already been hacked are the most likely to be opened. To produce the Q3 2019 Top-Clicked Phishing Tests Report, KnowBe4 researchers sent out thousands of simulated phishing emails with various subject lines, then observed which ones drew clicks. The organization also examined "in-the-wild" email subject lines that include actual emails users received and reported to their IT departments as suspicious.